TruLine Trade Services — for contractors and small businesses

Your business, always answering.

An answering assistant for contractors and small businesses — roofing, HVAC, plumbing, electrical, and more. It answers your customers day or night, in the language they prefer, so no one waits.

What it does for your business

  • Every customer gets an answer right away. Questions about price ranges, how you work, and when you're open get answered on the spot. Your phone rings for the calls that really need you.

  • The same clear answer, in their preferred language. English or Spanish, day or night. Every customer receives the response you approved during setup. Need other languages? Contact us — we can add them and help you reach more customers.

  • You stop losing after-hours customers. A question at 9pm gets answered at 9pm. That customer books with you instead of calling the next company on the list.

  • Less of the day spent on repeat questions. Running the business already keeps you on your feet. This takes over the questions you hear over and over — the ones that eat the day when you're the only one answering — so you can focus on the work itself.

Setup typically takes less than 30 minutes. Put it on your website, your invoice, your truck, or a QR code your customers can scan on the spot.

This is an automated virtual assistant, not a person. It provides general information only and does not offer licensed trade, legal, or pricing guarantees. Customer details are collected only with consent and are passed to the business so they can follow up. Information submitted through TruLine's website and virtual assistant features may be processed by service providers as necessary to operate the service, respond to requests, maintain security, and meet legal obligations. TruLine seeks to limit collection and retention to information reasonably necessary for these purposes. See our full disclosures and privacy policy.

$75 one-time setup (includes your first month) — then $19/month.

Optional monthly performance report — $15/month (introductory)

A written report emailed on the first business day of each month: what customers asked about, your busiest times, after-hours activity, and the leads sent to you. Your first month is covered by the $75 setup fee, then it is billed at $15/month alongside your $19 service. Add it at signup or any time later, and cancel any time. Introductory pricing may change in the future.

Add reports

Ask us about our 90-day free trial. Call or email us and we'll set you up.